Guest Lecture at Chapman University's MBA Class

Mitch Jackson with Chapman University's MBA Class

Monday night, Senior Partner, Mitch Jackson, had the pleasure of sharing “real world” stories with the MBA class of Professor Niklas Myhr at Chapman University. Professor Myhr is doing amazing things at Chapman and sharing a highly educated global view of social and digital with his students.

Mitch talked about using social media to expand your brand from local to global and also engaged in extensive Q&A. Many of the approaches he chatted about he shares weekly at, a social media and digital mastermind for professionals.

What really struck Mitch, in a good way, was how this room full of millennial MBA students viewed some social media platforms through a slightly different lens than the “experts” we normally hear from on social. Their feedback had value and will probably result in Mitch, and all of us here at the firm, making several changes on how we’ll be engaging our audiences on the digital platforms.

When all said and done, Mitch is always impressed with students he meets at #Chapman. Without exception, he walks away each year (it’s his third year of guest lecturing) knowing that our business community and country are in very good hands.

On behalf of everyone at Jackson and Wilson, Inc., Thank you Professor Myhr (below). You are a true social media #RockStar!

Professor from Chapman University

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